CEO privatesynapse.ai
PrivateSynapse Featured in Entrepreneur Magazine: The Decade of AI Agents
We are excited to share that Brando Koch, founder and CEO of privatesynapse.ai, was recently featured in Entrepreneur Magazine Croatia (Poduzetnik). The interview explores the transformative impact of AI technology, the rise of AI agents, and the critical importance of private and sovereign AI solutions.
The Technologies Defining 2025
According to the interview, two key technologies are shaping 2025: AI Agent systems and video processing AI. But what exactly are AI agents?
"An AI agent is a system that uses language models, similar to ChatGPT architecture, to independently decide on actions and task execution sequences while having access to various tools."
Real-World Example: AI Travel Agent
Imagine giving ChatGPT access to your calendar, the internet, Booking.com, and Croatia Airlines, then asking it to organize a summer vacation in Dubrovnik for July. The AI agent would need to:
- ✓ Check available dates in your calendar
- ✓ Coordinate accommodation and flight schedules
- ✓ Confirm a shortlist of options with you
- ✓ Purchase tickets
- ✓ Arrange arrival time with accommodation
This type of system is possible today with AI agent technology.
Video AI: From Text to Motion Pictures
The second major advancement is in text-to-video AI generation. Today, you can simply describe a video in text, and AI can generate it completely. Leading examples include Sora 2 (OpenAI) and Veo (Google).
Three Themes Shaping the Future
The interview identifies three critical themes that will define the future of AI:
1. AI System Evaluation
The key challenge with AI agents is oversight: if we cannot track and measure AI agents, we cannot improve them. Proper evaluation frameworks are essential for advancement.
2. Sovereign and Private AI Solutions
As AI becomes more powerful, the need for private and sovereign AI solutions grows. Organizations need independence and control over their data while optimizing costs and improving processing efficiency.
3. AI Regulation
Regulation is necessary, but if it slows development too much, Europe risks losing competitiveness. Finding the right balance is crucial for innovation and safety.
The Current State: Record AI Adoption
Over the past year, we've witnessed record growth in AI adoption. AI is becoming increasingly accessible and deeply integrated into daily life. The focus is shifting toward AI agents — systems that make independent decisions and use tools to execute complex tasks.
"The greatest value isn't in complete automation, but in adapting business processes to technology — not the other way around."
It's important to understand that complete automation doesn't exist. The real value lies in adapting business processes to leverage technology effectively, rather than forcing technology to fit existing processes.
Practical Advice for Companies
For businesses starting their AI journey, the interview offers three key recommendations:
AI Agents: Already in Use
AI agent systems are not futuristic — they're already being deployed, primarily in low-risk areas such as AI assistants. While the technology is still in its early stages with challenges around oversight, accuracy, and access rights, one thing is certain:
"This isn't just the 'year' of AI agents —
we're entering the decade of AI agents."
The Limits of Development
When asked about the boundaries of AI development, the answer is clear: there is no saturation zone yet. Large Language Models (LLMs) continue to advance with stronger computational infrastructure and larger datasets.
Interestingly, the lack of qualified professionals is slowing down AI adoption more than the technology itself. This presents both a challenge and an opportunity for education and workforce development.
Opportunities for Regional Development
The interview highlights significant opportunities for companies in the Osijek-Baranja County and Croatia as a whole. Generative AI enables rapid implementation and strong competitive advantages. Companies need to invest in AI departments and actively adopt technology to stay competitive.
Croatia's Position in the Global AI Race
Europe leads in AI regulation, and Croatia has no shortage of skilled professionals. The key is building an attractive business climate that retains talent and fosters innovation.
The Future of PrivateSynapse
Looking ahead, privatesynapse.ai will focus on developing and implementing private and sovereign AI solutions, with emphasis on data protection. The greatest beneficiaries will be small and medium-sized enterprises that can leverage these technologies for competitive advantage.
Addressing AI Misuse
Like any powerful technology, AI carries risks. The interview acknowledges dangerous scenarios including:
- Manipulative shaping of public opinion through mass fake profiles
- Development of new types of computer viruses
- Military applications of AI technology
These challenges underscore the importance of responsible AI development, proper regulation, and the focus on secure, private AI implementations.
Read the Full Interview
Want to dive deeper into these insights? The complete interview with Brando Koch is available in the November 2025 issue of Entrepreneur Magazine Croatia (Poduzetnik).
Magazine: Poduzetnik (Entrepreneur Croatia)
Issue: November 2025
Topic: The Future of Artificial Intelligence and AI Agents